CSR

Corporate Social Responsibility
Nurturing a community connect

In keeping with the philosophy of “Rebuilding Lives”, KEI has served many social causes in the society that it belongs to. The allocation of time, efforts and resources towards meeting the social causes has kept pace with the growth that your Company has achieved over the period of its existence. We are of the opinion that there is an underlying connecting that binds all of us, beyond business. This community connect, as we like to call it, is as central to our corporate philosophy as our operational ethos. Nurturing this connect remains high on our progressive agenda, as we work on translating our CSR agenda into on-ground programs and initiatives. Our CSR initiatives span across several critical areas of human progress, including healthcare, education, environmental sustainability and poverty alleviation.

As part of Corporate Social Responsibility (CSR) initiative the Company focuses primarily on education and healthcare services which are essential in promoting sustainable human development and economic growth.

Key Initiatives undertaken

Donation to ISKCON Food Relief Foundation towards their mid-day meals project.

Contributed towards healthcare promotion and education through various implementing agencies

Contributed towards promotion of art and culture, and education by building a library in Bhaktivedanta Gurukula and International School (BGIS), Mathura, UP through International Society for Krishna Consciousness (ISKCON)

Contributed towards environmental sustainability in certain states through agencies

Contributed towards setting up shelter facility for women, orphans and elderly people, & launched hunger eradication campaigns

“Ghar Ki Jyoti”

Ghar ki Jyoti was launched in 2018,marked the beginning of Jyoti Series. This was the celebration of empowering Daughters with their education who in home who provide care, empathy and emotional strength at the house.

The campaign celebrates daughters and their journey towards education and empowerment. It recognises the invaluable role they play in every home—bringing care, empathy, emotional strength and hope to their families.

Through Ghar Ki Jyoti, KEI celebrates the daughters who illuminate every home with their presence and inspire a brighter future through education.

 

“Janani Jyoti”

Janani Jyoti program has empowered and educated Mother’s with information on pregnancy care

Experts shared valuable guidance and tips on pregnancy care and celebrating Birth of Girl Child,along with diet charts and infographics to ensure the health and well-being of both mother and Girl child.

 

“Shiksha Jyoti”

During Covid education was worst hit for kids as schools were closed therefore Siksha Jyoti Program, launched in 2020 to take care of Education for electrician’s daughters.

A team of experts explained benefits of girl child education and to conduct online classes a website with course details, Wi-fi recharge connection and Bluetooth Audio devices were given to Girl Child.

 

“Sankalp Jyoti”

The Sankalp Jyoti Program, launched in 2021, explained the Do’s and Don’t related to Good Touch and Bad Touch and Digital behavior awareness

Electricians taken pledge to keep their family safe and healthy and their daughter took the pledge to take care of themselves and inform parent/teacher on Good/Bad Touch experiences and Digital literacy to avoid online scams.

 

“Jeevan Jyoti”

The Jeevan Jyoti Program, launched in 2022, A Part of Jyoti Series. Experts explained the do’s and don’t relate to vocational life skills after covid & lockdown.

A team of doctors explained how to keep family healthy & immune to survive in any pandemic situations.

 

“Swasthya Jyoti”

The Swasthya Jyoti Program, launched in 2023, Promotes health awareness & provides essential healthcare to electrician communities & families. Handy records of Abha card help doctors to understand the history of illness and prescribe medical treatment accordingly.

Full body & eye checkups, ABHA card registration, expert help desk, awareness sessions.

 

“Suraksha Jyoti”

Launched in 2024 as part of the Jyoti Series.Suraksha Jyoti focuses on the safety and welfare of electricians and their families.

The initiative promotes financial security by facilitating E-Shram card registration, ensuring pension benefits for unorganized sector

 

“Samriddhi Jyoti”

Samriddhi Jyoti was launched in 2025 as part of the Jyoti Series, focusing on the safety, financial security and overall welfare of electricians and their families.

Daily Finance Management Smart income/expense discipline.

Insurance securing their future through enrolment in the PMSBY scheme.

Ensuring a safety net against life’s uncertainties.

Savings recurring deposits, postoffice schemes, UPI wallets.

 

“Touching lives of aspiring electricians”

Tied up with Tata Strive (a group CSR arm of Tata Group) to fund their electrical wireman course. This course is for amateur electricians who want to learn professional tactics and develop their skills in the field. A small step by KEI to build a brighter tomorrow for aspiring electricians. Apart from this, KEI is also supporting the students in skill development by organizing guest lectures and factory visits for their students.