Vision, Mission & Values

Vision

To emerge as one of the world’s leading electrical cables, wires, and allied businesses company with global footprints, offering advanced products and services, delivering sustainable value to all stakeholders.

Mission

  • Aspire to achieve a remarkable milestone by attaining a revenue of 14,000 crores in the next five years, solidifying our position as a formidable player in the industry.
  • Strive to emerge as the leading manufacturer in the global wire and cable segment, emphasizing our commitment to excellence and innovation on a worldwide scale.
  • Sustain a robust growth trajectory with a targeted Compound Annual Growth Rate (CAGR) between 16-18%, demonstrating our dedication to consistent and progressive expansion.
  • Enhance our organizational capabilities across diverse disciplines, ensuring comprehensive proficiency that translates seamlessly into effective deployment.
  • Foster in-house Research and Development initiatives to drive New Product Development, particularly in specialty sectors, thereby diversifying and strengthening our product portfolio.
  • Fulfill our commitment to sustainability through ‘Leadership with Care,’ exemplifying best practices in environmental stewardship, community engagement, customer satisfaction, shareholder value, and paramountly, the well-being of our dedicated employees.

Values

  • Safety : Through attitude. (People and Property)
  • Respect : People & Environment.
  • Transparency : In all our dealings, in our behavior.
  • Commitment : Towards self and organizational development.
  • Love & Care : All stakeholders.